Add hidden fields to Fluent Forms

Attributer is a little bit of code you add to your website. It tracks where your visitors are coming from (Paid Search, Paid Social, Organic Search, etc) and writes the data into hidden fields you add to your forms which is then captured by Fluent Forms and can be sent to your CRM and other tools.

In order for it to work, you need to add a series of hidden fields to your Fluent Forms. Here’s how to do it:

Step 1: Open the form you want Attributer to work with

In your WordPress admin panel, select the ‘Fluent Forms’ option from the left-hand navigation menu and then click the ‘Edit’ link underneath the form you want Attributer to work with

Step 2: Add 6x hidden fields to the form

The next step is to add 6x hidden fields to your form.

To add a hidden field to the form, simply drag and drop the ‘Hidden Field’ field type from the right-hand menu into your form (it’s under the ‘Advanced Fields’ section).

We recommend adding the hidden fields below the other visible fields on your form that you want your visitors to complete.

Step 3: Configure the hidden fields

Next, you need to configure each of the 6x hidden fields you just added to your form.

To configure a hidden field, simply click on the field and the options panel will appear on the right-hand side.

For each of the 6x hidden fields, add the following information:

Hidden Field #1

• Field Label = Channel
• Default Value = [channel]
• Name Attribute = channel

Hidden Field #2

• Field Label = Channel Drilldown 1
• Default Value = [channeldrilldown1]
• Name Attribute = channeldrilldown1

Hidden Field #3

• Field Label = Channel Drilldown 2
• Default Value = [channeldrilldown2]
• Name Attribute = channeldrilldown2

Hidden Field #4

• Field Label = Channel Drilldown 3
• Default Value = [channeldrilldown3]
• Name Attribute = channeldrilldown3

Hidden Field #5

• Field Label = Landing Page
• Default Value = [landingpage]
• Name Attribute = landingpage

Hidden Field #6

• Field Label = Landing Page Group
• Default Value = [landingpagegroup]
• Name Attribute = landingpagegroup

You should then have a form that looks a bit like this:

That’s all you need to do when it comes to adding the hidden fields to your Fluent Forms. Attributer will now write the marketing channel attribution data for each visitor into those hidden fields.

You can now map these fields to your CRM, email marketing tool, etc. to send the data where you need it to go